Richardson Outdoor has pioneered Out-Of-Home (OOH) advertising in Sri Lanka. It originated as a CSR project, over the last two decades. The company has upgraded street furniture such as bus shelters for greater commuter convenience and enhanced street signage across the Colombo metropolitan area to international standards. Richardson Outdoor has modernised airport advertising, and provided brand custodians with well maintained, optimally positioned advertising mediums to reach their customers.
Richardson Outdoor has grown into one of Sri Lanka’s leading outdoor advertising establishments, providing total Out-Of-Home and Digital Out Of Home Advertising.
While adhering to international standards, Richardson Outdoor has played an essential role in modifying the skyline of the City of Colombo.
Richardson offers a wide range of outdoor advertising opportunities; As a result of the many PPP projects between the Richardson group and the Colombo Municipality Council, the public has access to vital information via signboards, bus shelters, billboards, and more.
All advertising materials are designed, constructed, and maintained by the Richardson Group.
Digital Out of Home (OOH) advertising is the fastest growing advertising medium amongst the conventional media. It plays a major role across the world, especially after the covid-19 pandemic. The Richardson Group has provided the best digital media solutions for local brand custodians. Through the introduction of traffic accounting systems, The Richardson Group is the first in South Asian to provide media planners with a common currency across all forms of conventional media.
The Richardson Group is the primary advertising partner for the Bandaranaike International Airport, Sri Lanka, providing effective and enhanced communications between brands and air commuters.